| Nome |
# |
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Compensatory Word of Mouth: Advice as a Device to Restore Control, file de3e4ef6-6952-b63b-e053-d805fe0ae1e8
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72
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The Influence of Corporate Social Responsibility on Consumers’ Attitudes and Intentions toward Genetically Modified Foods: Evidence from Italy, file de3e4ef6-685b-b63b-e053-d805fe0ae1e8
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22
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Controversial Sports Sponsorships: Effects of Sponsor Moral Appropriateness and Self-Team Connection on Sponsored Teams and External Benefit Perceptions, file de3e4ef6-69dc-b63b-e053-d805fe0ae1e8
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21
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Con la Barba o senza? Effetti sulla Credibilità dei Testimonial Pubblicitari e sull’Intenzione d’Acquisto, file de3e4ef4-e453-b63b-e053-d805fe0ae1e8
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13
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Livello di stimolazione e stato motivazionale nell’esperienza di shopping in due centri commerciali, file de3e4ef4-ea21-b63b-e053-d805fe0ae1e8
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13
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Le Dimensioni dell’Antropomorfismo nella Percezione dei Prodotti di Marca, file de3e4ef4-e3df-b63b-e053-d805fe0ae1e8
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9
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The Influence of a Lockdown on Consumption: An Exploratory Study on Generation Z’s Consumers, file 070829ae-c216-4a75-890c-dff8ff416c9e
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7
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Brand Anthropomorphism: Its Dimensions and Measurement, file de3e4ef4-dc4f-b63b-e053-d805fe0ae1e8
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7
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Determinants of Southern Italian Households’ Intention to Adopt Energy Efficiency Measures in Residential Buildings, file de3e4ef5-225f-b63b-e053-d805fe0ae1e8
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6
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Effects of the Dark Triad on Word of Mouth in the Luxury Context: The Moderating Role of Opinion Divergence, file 3cbd3054-72fc-4c2a-ba13-c61bdb007bc6
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5
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null, file d3801497-075c-47f1-a7e5-f882f70388ed
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5
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null, file de3e4ef4-dcd2-b63b-e053-d805fe0ae1e8
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5
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Integrating Internet-of-Things Technologies in Luxury Industries: The Roles of Consumers’ Openness to Technological Innovations and Status Consumption, file cb2df747-079c-491b-91b8-9be7b9d0d576
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4
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Brand Anthropomorphism: Conceptualization, Measurement, and Impact on Brand Personality and Loyalty, file de3e4ef4-e7d7-b63b-e053-d805fe0ae1e8
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4
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Il Mercato Online del Comparison Shopping: Come Classificare gli Infomediari, file de3e4ef4-ea28-b63b-e053-d805fe0ae1e8
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4
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The Pink Bias: Consumption Choices of Pink-Colored Products, file 749121a7-e7e7-4fe7-8754-d442273ba6da
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3
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The Differential Influence of Advice and Opinions on Word-of-Mouth Recipients’ Behavior, file de3e4ef5-118d-b63b-e053-d805fe0ae1e8
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3
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Le famiglie italiane e la finanziarizzazione della ricchezza immobiliare, file de3e4ef5-6853-b63b-e053-d805fe0ae1e8
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3
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The Effect of Negative Message Framing on Green Consumption: An Investigation of the Role of Shame, file de3e4ef6-5d3a-b63b-e053-d805fe0ae1e8
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3
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Brand Prominence and Social Status in Luxury Consumption: A Comparison of Emerging and Mature Markets, file de3e4ef6-61cf-b63b-e053-d805fe0ae1e8
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3
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null, file b18c21b2-15b6-41a6-9b45-04c81cd8c0d8
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2
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Effects of Background Music Endings on Consumer Memory in Advertising, file de3e4ef4-dfe7-b63b-e053-d805fe0ae1e8
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2
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How to Shape Consumer Reaction to Corporate Environmental Communications: Accentuating the Negative to Build Trust Can Elicit Favorable Intentions and Behaviors, file de3e4ef6-5317-b63b-e053-d805fe0ae1e8
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2
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Assessing Individuals’ Re-Gifting Motivations, file de3e4ef6-5feb-b63b-e053-d805fe0ae1e8
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2
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Non-Fungible Tokens (NFTs): Examining the Impact on Consumers and Marketing Strategies, file 1e9cc2dc-799d-489e-bd85-e1902b6cab6d
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1
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I Motivi del Riutilizzo dei Doni: Una Scala per la Misurazione della Propensione al Regifting, file 48cf253b-d776-4f2e-9cff-87f402637200
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1
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null, file cbfefb72-94df-475e-b78c-c33d254d636c
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1
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On Braggarts and Gossips: A Self-Enhancement Account of Word-of-Mouth Generation and Transmission, file de3e4ef4-5162-b63b-e053-d805fe0ae1e8
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1
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Determinants of Regular and Occasional Consumers' Intentions to Buy Organic Food, file de3e4ef4-5165-b63b-e053-d805fe0ae1e8
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1
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Influence of Brand Personality-Marker Attributes on Purchasing Intention: The Role of Emotionality, file de3e4ef4-521a-b63b-e053-d805fe0ae1e8
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1
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On-line Comparison Shopping: A New Approach to Classify Infomediaries, file de3e4ef4-dcd5-b63b-e053-d805fe0ae1e8
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1
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La Soddisfazione del Consumatore, file de3e4ef4-dcd9-b63b-e053-d805fe0ae1e8
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1
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Nature and Antecedents of a Marketing Approach According to Italian SME Entrepreneurs: A Structural Equation Modeling Approach, file de3e4ef4-dde0-b63b-e053-d805fe0ae1e8
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1
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The Effect of Touch on Consumer Attitude Towards Autotelic and Instrumental Products, file de3e4ef4-def6-b63b-e053-d805fe0ae1e8
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1
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How to Make Better Consumers in Luxury: The Role of Shame and Empathy, file de3e4ef4-e1aa-b63b-e053-d805fe0ae1e8
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1
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Beyond Ethical Consumption: Religious-like Behaviours and Marketing Habits for Fervid Attachment to Brands, Shopping Limerence, Political Fanaticism, file de3e4ef4-e1e3-b63b-e053-d805fe0ae1e8
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1
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Vocation vs. Perceived Image of Cultural Districts in Heritage Marketing, file de3e4ef4-e2f4-b63b-e053-d805fe0ae1e8
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1
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Context Effects on Older Consumers’ Cognitive Age: The Role of Hedonic Versus Utilitarian Goals, file de3e4ef4-e738-b63b-e053-d805fe0ae1e8
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1
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Customer-Centric Strategies in Place Marketing: An Analysis of Places’ Identities and Perceived Images, file de3e4ef4-e7d2-b63b-e053-d805fe0ae1e8
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1
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Beyond Ethical Consumption: Religious-like Behaviours and Marketing Habits for Fervid Attachment to Brands, Shopping Limerence, Political Fanaticism, file de3e4ef4-e815-b63b-e053-d805fe0ae1e8
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1
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University Names’ Influence on Users’ Perceptions: Evidence from Two Empirical Studies,, file de3e4ef4-ea22-b63b-e053-d805fe0ae1e8
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1
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Advances in the Research on Organizational Creativity: From the Analysis of the Behavioral Determinants to the Application of the Concept of Exaptation, file de3e4ef4-ea26-b63b-e053-d805fe0ae1e8
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1
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La Soddisfazione del Consumatore: La Misura della Customer Satisfaction nelle Esperienze di Consumo, file de3e4ef4-ea33-b63b-e053-d805fe0ae1e8
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1
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Compensatory Advice Giving: How Experiencing a Need for Control Makes You Advise More, file de3e4ef5-0f5d-b63b-e053-d805fe0ae1e8
|
1
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Determinants of Farmers’ Intention to Adopt Water Saving Measures: Evidence from Italy, file de3e4ef5-2261-b63b-e053-d805fe0ae1e8
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1
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Determinants of Older Consumers' Interest in Home Equity Conversion Products, file de3e4ef5-a9f2-b63b-e053-d805fe0ae1e8
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1
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Measuring Internalized Versus Externalized Luxury Consumption Motivations and Consumers’ Segmentation, file de3e4ef5-d7a0-b63b-e053-d805fe0ae1e8
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1
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Product Touch in the Real and Digital World: How Do Consumers React?, file de3e4ef5-da77-b63b-e053-d805fe0ae1e8
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1
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The Impact of Electronic Entrepreneur-Related Word-of-Mouth on Brand Evaluation, file de3e4ef5-e2bd-b63b-e053-d805fe0ae1e8
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1
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Age-Related Effects on Environmentally Sustainable Purchases at the Time of COVID-19: Evidence from Italy, file de3e4ef6-22be-b63b-e053-d805fe0ae1e8
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1
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New Consumption Orientations in the COVID-19 Era: Preliminary Findings from a Qualitative Investigation, file de3e4ef6-26f7-b63b-e053-d805fe0ae1e8
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1
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Sociodemographic Antecedents of Psychological Flow: Evidence from Outdoor Adventure Tourism, file de3e4ef6-2758-b63b-e053-d805fe0ae1e8
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1
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Vacation Preferences in the COVID-19 Era: An Investigation of Age-Related Effects, file de3e4ef6-3d33-b63b-e053-d805fe0ae1e8
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1
|
|
Influence of Human Versus AI Recommenders: The Roles of Product Type and Cognitive Processes, file de3e4ef6-3d6e-b63b-e053-d805fe0ae1e8
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1
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|
Effects of Socio-Demographics, Sense of Control, and Uncertainty Avoidability on Post-COVID-19 Vacation Intention, file de3e4ef6-4394-b63b-e053-d805fe0ae1e8
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1
|
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Effects of Big Five Personality Traits and Market Mavenship on Consumers’ Intention to Spread Word-of-Mouth in the Art Context, file de3e4ef6-4ee4-b63b-e053-d805fe0ae1e8
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1
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|
Luxury Hospitality and the Adoption of Voice Assistants: The Role of Openness to Change and Status Consumption, file de3e4ef6-5319-b63b-e053-d805fe0ae1e8
|
1
|
|
null, file f8fc16e5-3ba9-48ac-8098-5b9bba9b8179
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1
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| Totale |
254 |