PICHIERRI, MARCO
PICHIERRI, MARCO
DIPARTIMENTO DI SCIENZE DELL'ECONOMIA
A Model for Hypnotic Communication in Consumption Experiences
2013-01-01 Irene Prete, Maria; Pichierri, Marco; Bleve, Barbara; Guido, Gianluigi
Age-Related Differences when Measuring Political Hypocrisy
2018-01-01 Prete, MARIA IRENE; Guido, Gianluigi; Marco, Pichierri; Phil, Harris; Pichierri, Marco
Age-Related Effects on Environmentally Sustainable Purchases at the Time of COVID-19: Evidence from Italy
2021-01-01 Peluso, A. M.; Pichierri, M.; Pino, G.
Animated Logos in Mobile Marketing Communications: The Roles of Logo Movement Dorections and Trajectories
2016-01-01 Guido, Gianluigi; Pichierri, Marco; Nataraajan, Rajan; Pino, Giovanni
Anziani e Social Media: Opportunità o Minaccia
2014-01-01 Pichierri, Marco; Guido, Gianluigi
Anziani e Social Media: Opportunità o Minaccia?
2017-01-01 Pichierri, Marco; Guido, Gianluigi
Assessing consumers’ behavioral intentions to adopt green technologies: A combined research framework
2020-01-01 Rizzo, C.; Prete, M. I.; Pichierri, M.; Guido, G.; Palmi, P.
Assessing the relationship among hotel star class, onlilne reviews' valence, length, and communication style
2023-01-01 Pichierri, Marco; Pino, Giovani; Guido, Gianluigi
Assessing the Strategic Needs of Local Territorial Systems (LTSs): The Case of a Southern Italian Province
2018-01-01 Pino, G.; Guido, G.; Peluso, A. M.; Pichierri, M.
Assessing the Tourist Experience through Online Reviews Communication Styles
2018-01-01 Pichierri, Marco; Pino, Giovanni; Guido, Gianluigi
Beyond Ethical Consumption Religious-like Behaviours and Marketing Habits: Fervid Attachment to Brands, Shopping Limerence, Political Fanatism
2016-01-01 Guido, Gianluigi; Prete, M. I.; Pichierri, M.; Pino, G.; Peluso, A. M.
Beyond Ethical Consumption: Religious-like Behaviours and Marketing Habits for Fervid Attachment to Brands, Shopping Limerence, Political Fanaticism
2016-01-01 Guido, G.; Prete, M. I.; Pichierri, M.; Pino, G.; Peluso, A. M.
Communicating the Health Value of Extra-Virgin Olive Oil: An Investigation of Consumers’ Responses to Health Claims
2021-01-01 Pichierri, M.; Peluso, A. M.; Pino, G.; Guido, G.
Communicating the Health Value of Olive Oil: An Analysis of Consumers’ Emotional and Attitudinal Responses to Label Health Claims
2018-01-01 Pino, G.; Pichierri, M.; Peluso, A. M.; Guido, G.
Consumer hypnotic-like suggestibility: Possible mechanism in compulsive purchasing
2013-01-01 Prete, MARIA IRENE; Guido, Gianluigi; Pichierri, Marco
Determinants of Southern Italian Households’ Intention to Adopt Energy Efficiency Measures in Residential Buildings
2017-01-01 Prete, M. I.; Piper, L.; Rizzo, C.; Pino, G.; Capestro, M.; Mileti, A.; Pichierri, M.; Amatulli, C.; Peluso, A. M.; Guido, G.
Effects of Big Five Personality Traits and Market Mavenship on Consumers’ Intention to Spread Word-of-Mouth in the Art Context
2022-01-01 Chieffi, V.; Pichierri, M.; Peluso, A. M.; Collu, C.; Guido, G.
Effects of Face Images and Face Pareidolia on Consumers’ Responses to Print Advertising. An Empirical Investigation
2018-01-01 Guido, Gianluigi; Pichierri, Marco; Pino, Giovanni; Nataraajan, Rajan
Effects of Socio-Demographics, Sense of Control, and Uncertainty Avoidability on Post-COVID-19 Vacation Intention
2021-01-01 Peluso, A. M.; Pichierri, M.
Effects of the Dark Triad on Word of Mouth in the Luxury Context: The Moderating Role of Opinion Divergence
2023-01-01 Wien, Anders Hauge; Peluso, Alessandro Maria; Pichierri, Marco; Piper, Luigi; Guido, Gianluigi