Digital Transformation: A Definition of Component (Canvas) and Process (Roadmap) View

Digital transformation has gathered a significant interest within the research and industrial communities, and has become an umbrella concept to address the multiple technology, strategic, human resource and operations management dimensions involved into a digital-enabled organizational renewal. Despite such increasing interest, a shared understanding of what is involved in digital transformation and how a digital transformation initiative can be undertaken is still missing in the extant literature. This article aims to contribute by identifying the multifaceted conceptual and applicative dimensions of digital transformation, and to integrate the same into a single unifying framework. Based on a design science approach and the review of large although fragmented literature, the article presents a component-view or Digital Transformation Canvas and a process–view or Digital Transformation Roadmap. The contribution is thus both in the academic and in the practitioner field.