Analysing spending behaviour at micro-level is an important issue in order to understand how the consumer is choosing among different possibilities. In this paper, the Copula-based Logit model, a novel nonlinear approach, is presented in order to analyze the propensity to spend on different tourist expenditure categories simultaneously. A real case in tourism is exploited to assess the relevance of the proposed approach; managerial and marketing implications are derived from results Analysing spending behaviour at micro-level is an important issue in order to understand how the consumer is choosing among different possibilities. In this paper, the Copula-based Logit model, a novel nonlinear approach, is presented in order to analyze the propensity to spend on different tourist expenditure categories simultaneously. A real case in tourism is exploited to assess the relevance of the proposed approach; managerial and marketing implications are derived from results.
A copula model for tourists’ spending behavior
Durante F;
2014-01-01
Abstract
Analysing spending behaviour at micro-level is an important issue in order to understand how the consumer is choosing among different possibilities. In this paper, the Copula-based Logit model, a novel nonlinear approach, is presented in order to analyze the propensity to spend on different tourist expenditure categories simultaneously. A real case in tourism is exploited to assess the relevance of the proposed approach; managerial and marketing implications are derived from results Analysing spending behaviour at micro-level is an important issue in order to understand how the consumer is choosing among different possibilities. In this paper, the Copula-based Logit model, a novel nonlinear approach, is presented in order to analyze the propensity to spend on different tourist expenditure categories simultaneously. A real case in tourism is exploited to assess the relevance of the proposed approach; managerial and marketing implications are derived from results.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
