Purpose - The purpose of this paper is to contribute at the discussion on the corporate entrepreneurship by providing evidences on the adoption of a collaborative entrepreneurial learning approach to enhance the entrepreneurial practices of companies. More in depth, the paper will discuss and evaluate a coherent methodology to promote corporate entrepreneurship by transforming the creative thinking of young talents (university students and post-graduated), into valuable products/services/process or organisational renewal. Design/methodology/approach - The methodology adopted a longitudinal extreme case study, the Project "Mimprendo" (www.mimprendo.it) case, an initiative promoted and managed by the Italian Association of Young Entrepreneurs and the Conference of the University Colleges in collaboration with some universities and the primary enrolment of students. Originality/value - The collective entrepreneurship approach has been successfully supported and implemented by Mimprendo to sustain and promote entrepreneurial spirit development in companies using the strength of the collective idea and creativity of young talents to generate, select, and implement innovations in companies starting from their ideas. Practical implications - The study provides theoretical implications for future studies as well as practical implications for universities and companies.

Enhancing Corporate Entrepreneurship through an entrepreneurial learning approach: turning students' ideas into entrepreneurial practice

SECUNDO, Giustina;DEL VECCHIO, PASQUALE;PASSIANTE, Giuseppina
2015-01-01

Abstract

Purpose - The purpose of this paper is to contribute at the discussion on the corporate entrepreneurship by providing evidences on the adoption of a collaborative entrepreneurial learning approach to enhance the entrepreneurial practices of companies. More in depth, the paper will discuss and evaluate a coherent methodology to promote corporate entrepreneurship by transforming the creative thinking of young talents (university students and post-graduated), into valuable products/services/process or organisational renewal. Design/methodology/approach - The methodology adopted a longitudinal extreme case study, the Project "Mimprendo" (www.mimprendo.it) case, an initiative promoted and managed by the Italian Association of Young Entrepreneurs and the Conference of the University Colleges in collaboration with some universities and the primary enrolment of students. Originality/value - The collective entrepreneurship approach has been successfully supported and implemented by Mimprendo to sustain and promote entrepreneurial spirit development in companies using the strength of the collective idea and creativity of young talents to generate, select, and implement innovations in companies starting from their ideas. Practical implications - The study provides theoretical implications for future studies as well as practical implications for universities and companies.
2015
9788896687079
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11587/406102
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